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June 2007: Vivatel Bulgaria choose iMMedian's iVMS for their voicemail solution.
April 2007: Ticketek introduces rich media MMS.
MassMobile is a system that allows brand owners to communicate personalised messages to their consumers, via the mobile phone. With the introduction of 3G networks, mobile broadband is now a reality and the time for content rich MMS mobile marketing has arrived. MassMobile is the solution to cost-effective and recognisable brand marketing.
The aim of MassMobile is to deliver a quality brand proposition to a targeted consumer and to utilise the consumer's mobile device for both delivery of the message and for a call to action.
With multimedia capabilities now present in more than 60% of mobile handsets throughout the world, content rich messages containing sound, images, animation and even video can replace text only SMS as a communication to consumers.
Successful MMS campaigns require connecting Brands with their consumers and this is best done through a partnership between the Marketing Agency (the Brands supplier) and an MMS Aggregator (iMMedian).
MassMobile is the application that enables you to compose and deliver content to consumers with an immediate call-to-action and a quality user experience.